फेसबुक ने एक नया फ़ीचर ऐड किया है जिसका नाम Click to WhatsApp Button ( क्लिक-टू-व्हाट्सएप बटन ) है | इस बटन के जरिये अब ज्यादा से ज्यादा लोगों को जोड़ा जा सकता है | फेसबुक पर जो लोग अपना ऐड देते हैं उनके लिए यह एक सुनहरा अवसर है | तो चलिए जानते हैं यह बटन कैसे काम करता है-
कब और कैसे यह बटन काम करता है ( when and how this button does work ) :-
अगर कोई व्यक्ति फेसबुक पर अपना ऐड पोस्ट करता है तो उस पोस्ट के नीचे की तरफ क्लिक-टू-व्हाट्सएप बटन आ जायेगा | Click to WhatsApp Button पर क्लिक करने से एड देने वाला वह व्यक्ति एक अरब से ज्यादा Whatsapp यूजर्स से जुड़ जायेगा | फेसबुक ने यह फीचर अपने प्लेटफार्म पर लॉन्च कर दिया है | आपको सुनकर यह ज्यादा आश्चर्य नहीं लगेगा कि फेसबुक के 2 अरब से भी ज्यादा यूजर्स हैं | ऐसे में अगर कोई एडवरटाइजर अपना ऐड सोशलाइज़ करता है तो उसके लिए सबसे अच्छा ऑप्शन है |
पहले किन देशों को मिलेगा इसका लाभ :-
फेसबुक कंपनी से अभी यह जानकारी मिली है कि इस फीचर को अभी धीरे धीरे लागू किया जा रहा है | सबसे पहले इसका लाभ उठाने वाले देशों में उत्तरी और दक्षिणी अमेरिका, अफ्रीका और ऑस्ट्रेलिया है | साथ ही साथ एशिया के कई देशों में भी लॉन्च किया जाएगा |
आखिर फेसबुक को व्हाट्सएप्प से क्यों जोड़ा जा रहा है?
यह कहना गलत नहीं होगा कि लोग पहले से ही अपने छोटे – मोटे व्यवसायों का प्रचार प्रसार लिए वाट्सएप के जरिये कर रहे हैं | व्हाट्सएप्प ने बिज़्नेसमैन के बिज़नेस को तेज और आसान बना दिया है | यहाँ तक कि घरेलु औरतें भी घर बैठे लाखों रुपये कमा रही हैं महज़ व्हाट्सएप्प के जरिये | अब ऐसे में अगर फेसबुक विज्ञापनों पर क्लिक-टू-वाट्स एप बटन पर क्लिक करें तो एडवरटाइजर अरबों लोगों को अपने उत्पाद से आसानी से जोड़ लेगा |
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